Ask: Bumble & Bloom, a local Forest School, needed a full rebrand to appeal to a broader audience of parents and children. Their existing identity felt outdated and amateurish, lacking the professional polish required to build trust and credibility as a viable alternative schooling option. The goal was to create a more welcoming, contemporary, and engaging visual identity — especially focusing on the logo and colour palette — to better reflect the enriching, nature-based learning experience they offer.
Solution: The rebrand introduced a fresh, vibrant colour palette and a clean, modern layout to convey professionalism and warmth. Textured backgrounds added a tactile, nature-inspired feel, grounding the identity in the forest school experience. The concept, “Nature Knows: Let the Wild be Your Guide,” positions nature as both teacher and guide —highlighting the school’s philosophy of learning through exploration, connection, and growth in the natural world.
